Tatte Bakery - flyer

Challenge: Design a flyer for a bakery in Boston within just half an hour.

While searching for bakeries, I discovered Tatte Bakery, a beautiful bakery based in Boston. Their website immediately stood out to me with its clean and simple design. I loved how their branding reflects a sense of understated elegance, and it inspired me to create something that aligns with their style.

I kept the design very basic to match the minimalistic feel of their brand. I also used one of their social media photos to stay true to their authentic aesthetic. It’s a small, personal take on their branding, inspired by their incredible visual identity. Check out their website.

Tatte bakery - flyer Design

Following the inspiration… straight to Boston

Last Christmas, I had the opportunity to visit Boston, and one of the first things I did was head straight to Tatte Bakery. Experiencing their atmosphere in person was incredibly rewarding after having studied their branding from afar.

I even had the chance to speak briefly with one of their team members about their brand identity, and how consistent and refined it feels across all their touchpoints—from packaging to interior design.

Photo taken during my visit to Tatte Bakery in Boston